HOW TO BUILD A SUCCESSFUL BUSINESS
IN TODAYS HIGHLY COMPETITIVE
This exclusive one-day seminar for fitness professionals was designed by our founder and CEO Daine McDonald for personal trainers wanting to take their fitness business to new heights.
In this seminar, Daine will share his journey from humble commercial gym personal trainer to building one of the world’s leading fitness industry brands in a 10-year period.
He will cover everything from how to set your business up, to brand building, setting performance metrics for various components of your business all the way through to packaging and selling your service.
This seminar is suitable for personal trainers and gym owners alike.
CORE MODULES COVERED:
Module 1: DMUPTB1, Fitness Business Fundamentals
Module 2: DMUPTB2, Building an Industry Leading Brand
Module 3: DMUPTB3, Packaging Your Services for Greater Revenue
YOU WILL LEARN:
- How to assess and break down your strengths and weaknesses and build the right business model for you
- How to set up the correct legal structure to maximize business growth and asset protection
- Understanding tax and how to optimize net profit
- How to understand your break even and P & L and what you can do to influence them positively
- How to hire the right staff and set up relevant pay structures to ensure long term growth
- How to successfully build your own brand, both personally and as a company. We will look at the full spectrum of marketing, sales, lead generation and conversion, social media platforms, Google analytics, Alexa and more
- How to develop and tweak internal business systems such as staff JD, KPI’s and performance management, service set up and what it is you offer
- How to develop multiple passive revenue streams and earn income whilst attending seminars like this and much more